I took a candle class to learn how to make candles with soy wax and also to meet new people! (Let's just say, I didn't meet anyone lol).
Flores Lane Debuted
Flores Lane was first created with mason jars + hand-tied suede bows + hand-written scent tags. And only sold on etsy or at the melrose trading post.
Flores Lane Re-Brand
Very quickly on we realized that our candles were selling because of the quality and throw of the scent. We rebranded into black and white (gender neutral) and recreating city vibes through scent. We Debuted our original Los Angeles collection with 6 candles: WEHO, DTLA, Malibu, Venice, Silverlake, and Beverly Hills.
Created NYC Collection with Urban Outfitters
We created and debuted our NYC collection with Urban Outfitters on the East Coast. Our New York City line consists of the following: Upper West Side, LES, Chelsea, Astoria, SOHO, Williamsburg, and now Sag Harbor!
Los Angeles Mag Feature
Los Angeles Magazine named Flores Lane among the top emerging local brands to watch. It was pretty cool to be even considered.
Grammy Gift Bags
We (and our NYC candles) were asked to be a part of the Grammy Gift Bag as the awards took in New York City for the first time in 25 years. Each performer, presenter, nominee, and winner got a Flores Lane candle to take home and enjoy.
WE MADE THE COVER OMG!
Soooo, we made the cover of Where Women Create! SO COOL and such an honor! We also have a spread inside the magazine - make sure you check it out!